PRN: TrueCar.com Study Identifies Top 10 Vehicles in Wealthiest Zip Codes

TrueCar.com Study Identifies Top 10 Vehicles in Wealthiest Zip Codes

Half of Vehicles are Non-Luxury Brands; Only Two Vehicles Over $50K

[07-August-2012]
SANTA MONICA, Calif., Aug. 7, 2012 /PRNewswire/ — Just because you’re wealthy doesn’t mean you drive the flashiest car on the block, according to a recent TrueCar.com study that reviewed the top vehicles purchased in the wealthiest zip codes. While admittedly, luxury cars may fit into the stereotype lifestyles of these rich and famous, TrueCar data shows there are plenty of wealthy consumers who opt to drive mainstream brands.

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TrueCar.com, the authority on new car pricing, trends and forecasting information, examined the car buying preferences of residents in the 10 wealthiest zip codes in the United States, as determined by the Internal Revenue Service to determine the most 10 most popular vehicles sold in America’s wealthiest neighborhoods.

Among the top 10 most popular vehicles in America’s wealthiest neighborhoods, half are non-luxury vehicles. And in a demographic where a car budget doesn’t seem to be much of a concern, all vehicles are priced less than $50,000

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